| DVS Shoe Company is proud to introduce the first-ever Zered Bassett pro model shoe. Zered's shoe takes inspiration from the streets of his hometown in New York City and blends it with his own personal style. Zered was hands on in the design process from start to finish; working closely with DVS designers to ensure his shoe would offer a unique look and feel of its own. The shoe will be arriving at skate shops worldwide later this month. |

On the heels of Zered’s first shoe, DVS will be releasing two new colors for Summer/Fall 2008, including a Max Fish shoe collaboration, free drink ticket included on insole (as part of DVS's Skate Bar Series).
In addition, DVS, Zered and friends will celebrate the release of his shoe in New York City on April 3, 2008. There will be an autograph signing at Rival Skate Shop from 3pm-5pm and a party that night at Gallery Bar NYC. More details to come. |

| Check out Zered's latest ad in magazines this month. And be on the lookout for Zered's DVS Echo commercials airing on Fuel TV later this month and on dvsskate.com early next week.
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